At this point investors seem to be optimistic about Apple’s future, but recent sales figures are not very promising for Apple. In addition, the Chinese influence in the market is also affecting the mobile sector. In such a case, Apple, which has created a different strategy, is preparing to take an important step towards original TV shows. They have achieved a good success with services such as their Music service, and they have an important point in the future that the target will be movies and special TV content. So much so that in the days that we passed, a detailed news about they was shared in a report published in the Wall Street Journal.
It is reported that the rights of Apple’s television programs are beginning to be negotiated at the point of purchase. Moreover, it was announced that negotiations were made with experienced marketing managers in the sector. After Apple invests in original TV shows, it will compete with companies like Netflix, Amazon Prime and HBO in the industry. In particular, while HBO and Netflix have recently implemented a similar strategy, such as Apple’s original TV shows, many private movies are only broadcast on platforms. In this regard, independent of the TV, their entry into the industry with a Genuine TV in the foreground of the services is quite reasonable.
According to existing companies, the American company may be a very strong competitor. Moreover, considering the material resources, entering into the sector with serious investments can cause a significant share of the market to be separated from them. In this respect, the claims that have come to the present have created some uneasiness at this moment. The work for their original TV shows will provide significant support for their TV box, which is currently in use. Now the eyes are turned to them. Let’s see when Apple will announce its strategies and new investments.